The Bridal Price Drop
When
October 2 - 11
What
The dresses you love. The prices you’ve been waiting for.
For a limited time, shop bridal gowns up to 75% off, with select gowns starting at just $150.
Even better, 70% of our sale gowns are priced under $1,000 — giving you even more opportunities to find an incredible dress at an exceptional price.
Whether you’re searching for something timeless, modern, romantic, or completely unexpected, this is your chance to find the one for less.
Sale Highlights
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Bridal gowns up to 75% off
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Select gowns starting at $150
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70% of sale gowns priced under $1,000
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Limited-time pricing from October 2–11
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1-hour bridal appointments
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Maximum 2 guests per bride
- Sizes 6-24
Appointments are limited and availability is expected to fill quickly.
Please note: Sale pricing and gown selection are subject to availability. A $50 cancellation fee applies to appointments cancelled within 24 hours of the scheduled start time or in the event of a no-show.